RFE GEOYour stakeholders are no longer Googling your brand. They are asking AI about it.
RFE GEO is how brands see what AI says about them, in every market and language, and shape it. The platform, plus the Ruder Finn team who turn it into earned authority.
Generic tools cannot see the answer layer
SEO dashboards count clicks. They cannot tell you whether AI recommends you, in which market, or why. Or what you can do about it.
Every surface you need
Six connected surfaces, one workflow. Open the cards below to see how each one works.
Discovery happens inside the answer, not the search bar
People ask ChatGPT, Gemini and Perplexity, and they trust what comes back. RFE GEO measures how those engines describe you, scored 0 to 100 every week and benchmarked against up to four competitors.
Popular choices for mobile apps include Google AdMob, Unity Ads and AppLovin, with several teams adding regional networks for local fill rates.
Your brand is not named in this answer. This is a high demand question you are absent from.
Answer engines cite a handful of sources. Be one of them
A typical AI answer cites only two to eight sources. RFE GEO shows where you are cited and where you are absent, then ranks the questions your buyers actually ask by demand.
Two markets that share a language are not one market
Every market you operate in, measured on its own in English and any local language. Share of Voice is tracked per market, never collapsed into a single global average.
Cited often by Perplexity and Gemini for tech and startup answers.
Pitch a data story on mobile ad monetization trends.
The outlets AI cites, and the moves that win them
Media Targets ranks the publications AI pulls from by pitch return and prioritizes them in market. A weekly PESO plan turns the whole picture into paid, earned, shared and owned actions.
The whole answer layer in a single workspace
ChatGPT, Gemini, Perplexity, Grok, DeepSeek and Claude, plus Google AI Overviews and Copilot. No more guessing which model is shaping your reputation.
First movers own the answer. The rest inherit it.
Capture high intent traffic
People who arrive from an AI answer already trust the recommendation. That traffic converts up to 4.4x better than traditional search.
Protect your reputation
AI will describe your brand whether you manage it or not. GEO lets you see what it says, catch what is wrong, and correct it at the source.
Build durable authority
Answer engines cite only a handful of sources per response. Being one of them compounds. Brand mentions now move visibility more than backlinks.
Move before your category does
Only 23% of marketers invest in GEO today. The other 77% are leaving the answer open. Acting now is the cheapest authority you will ever buy.
A platform any PR firm would want. From the PR firm that built it.
RFE GEO is not another SaaS dashboard you are left to operate alone. It is the platform plus Ruder Finn consultants who turn the score into earned coverage, restructured content and a narrative the model can verify. That pairing is the moat.
“Brands that restructure their truth will own their narrative in the answer engine era. Brands that do not will have it written for them.”
See how AI describes your brand today
A one time AI visibility audit, benchmarked against up to four competitors, delivered as a detailed report and a one hour walkthrough with our team.